Sony XR75Z9KU 75" Z9K BRAVIA XR MASTER Series Mini LED 8K TV

Additional Information

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"Enjoy breath-taking 8K realism with ultimate brightness and contrast on the Sony BRAVIA XR MASTER Series 8K Mini LED XR-75Z9K.

Our Mini LED backlight with XR Backlight Master Drive is controlled with precision to deliver an unprecedented dynamic range, with dazzling lights, deep blacks, and beautifully natural mid tones. The result is intense realism and incredible brightness, oozing with contrast.

Every detail is enhanced on this 8K TV – even 4K, 2K and HD content is upscaled closer to 8K quality with our XR 8K Upscaling technology. The colours are truly spectacular, thanks to our widest ever colour palette, XR Triluminos Pro™.

For full sensory immersion, the sound precisely matches the action on-screen. Our Acoustic Multi-Audio™ technology uses sound positioning tweeters to ensure each sound comes from exactly the right place in the scene, and all your entertainment will even be upscaled to 3D surround sound, without the need for additional speakers!

All this wrapped up in our minimalist One Slate design with a multi-position stand designed to fit any space, including narrow furniture surfaces, and a premium backlit remote control.

Perfect for PlayStation®5 and other consoles, gamers can gain the competitive edge with ultra-responsive, smooth gameplay, made possible by the Auto Low Latency Mode in HDMI 2.1, a Variable Refresh Rate (VRR), and more specialist gaming features.

Access 700,000+ movies and TV episodes – organised to suit your interests – on this Google TV. You can even set aside the remote and use the built-in Voice Search to find new entertainment and control your other smart home devices. With the supplied BRAVIA CAM, you can take this even further to enjoy Gesture Control, video chats with friends and family on the big screen, and lots more!

Our exclusive streaming service, BRAVIA CORE, is included on the XR-75Z9K, with hundreds of movies waiting for you. "

Picture Quality

"This 8K Mini LED screen is expertly controlled by our unique XR Backlight Master Drive technology to deliver dynamic range like never before! This means you’ll see incredibly deep blacks and dazzling lights in everything you watch, as well as beautifully natural mid tones, without the flare or halos around highlights that you may see on other TVs.

The XR Backlight Master Drive works by using a unique local dimming algorithm to divide the Mini LED backlight into small LED units, which are then precisely and independently controlled. With this level of precision, everything looks more real.

For those who love rich contrast and depth, our XR Contrast Booster 20 balances the light output across the screen, adjusting the brightness for higher peaks in glare and deeper blacks in shadow. When the bright areas are brighter and the dark areas are darker, more detail is revealed in every scene – you may even find details in your favourite movies and games that you’d never noticed before!

Featuring our widest colour palette yet, you’ll have access to over a billion colours on the XR-75Z9K. In fact, some of these colours are only available on a Sony TV. Our XR Triluminos Pro™ algorithm can detect colour from saturation, hue, and brightness, reproducing each shade with the natural, subtle differences only found in nature and the real-world. You’ll notice this is especially prevalent with the stunning greens and reds.

This is an 8K TV – that means there are approximately 33 million pixels to bring your movies, TV shows and games to life! The epitome of image quality, we want you to enjoy this incredible resolution no matter what you’re watching, so our XR 8K Upscaling technology is included to upscale 4K, 2K and HD content closer to 8K quality. It works by accessing a vast amount of data, and intelligently recreating the texture and detail that would otherwise be lost.

In fact, this TV can detect each object on the screen, analyse its colour and adjust the contrast in real-time for even more realistic pictures. From landscapes to people, object-based processing takes precision to a whole new level by adjusting the hue, saturation, brightness, motion vector, bandwidth, and more. Our XR HDR Remaster technology can help you realise the full potential of what creators intended you to see in a scene and transport you into the scenery.

Our technologies work in real-time, so you won’t get the ‘banding’ that can occur on other televisions. The 8K pictures on the XR-75Z9K are incredibly smooth and natural, our XR Smoothing technology working to reproduce thousands of tones, shades, and gradations as you watch.

The lifelike texture of each object on-screen is made possible with our XR Super Resolution technology. 8K image quality is four times the resolution of 4K, so you can imagine just how detailed these pictures are!

Are you into high-speed action and sports? High-octane moments are better on the XR-75Z9K! Our XR Motion Clarity™ technology analyses the motion and inserts extra frames to ensure the action stays smooth, bright, and clear. Never again will the winning goal be blurred or distorted!

Furthermore, X-Anti Reflection reduces glare caused by sunlight or lamps in your room, so you don’t have to contend with external distractions.

And if you’re watching the game with friends or having a movie night with the family, everyone will have a good view, thanks to our X-Wide Angle panel ensuring that colours stay true from wherever you’re watching. Finally, watching TV from the sides is just as satisfying as watching from the centre!

On conventional TVs, brightness stays the same regardless of light in a room, often resulting in pictures that are too dark or bright. The XR-75Z9K includes a RGB light sensor that optimises the picture brightness based on the conditions in your room. When it is light, the brightness will be boosted; when it is dark, the brightness is reduced. This means you always get the perfect view.

The power behind this 8K Mini LED TV is our revolutionary processor, which understands how humans see and hear and can reproduce content in a way that truly feels real. We call it the Cognitive Processor XR™. "

Sound Quality

"To make you feel like you’re in the scene, powerful sound matches precisely with the action on-screen. This incredible level of immersion is achieved with our Acoustic Multi-Audio™ technology, which uses four frame tweeters to ensure high frequency sounds come from exactly the right place in the scene. For instance, as a car zooms across the screen, you’ll hear it travel – even as it rides off into the distance.

All your entertainment will be upscaled to 3D surround sound – without the need for additional in-ceiling or up-firing speakers! Our XR Surround technology creates sound from the sides and vertically using just the TV speakers. With audio coming from around all around you, it’s like being at the theatre! With Dolby Atmos® also included – a surround sound technology you’d usually find at the cinema – the XR-75Z9K really does let you bring the cinematic experience home.

Want to take your audio experience even further? When paired with a compatible Sony soundbar, the soundbar will reinforce the centre speaker for even clearer and fuller vocals – this is called Acoustic Centre Sync. When paired with compatible headphones and a wireless transmitter, you can experience 360 Spatial Sound. This is a unique audio mapping technology that places every instrument or note in the space around you, making you feel like you’ve been transported straight into the recording studio.

You’ll never miss a plot twist with Voice Zoom™ 2. Even if speech is difficult to hear, this feature will detect the voice, analyse it, and enhance its clarity in real-time. Ultimately, this allows you to hear dialogue clearly without turning up the volume – particularly useful if you are watching with friends or family!

BRAVIA CAM is supplied with this TV, and with it, your audio experience can be enhanced even further! It follows your position in the room, so our Sound Auto Calibration technology can adjust the sound balance from the left and right speakers to ensure optimum acoustics. This means even if you are standing to the side, you’ll hear the same level of sound quality that you would if you were sat directly in front of the TV.

By detecting your viewing distance, BRAVIA CAM can adjust the Auto Voice Zoom technology, increasing the volume of dialogue when you move away from the TV and decreasing it as you get closer.

The sound is also automatically optimised for your environment when using BRAVIA CAM. For example, you may have sound-absorbing curtains in your room, or a coffee table that could disturb the passage of sound. Our Ambient Optimisation technology will detect these objects and reproduce sound that is optimised for your room, ensuring you can enjoy the full audio experience that the XR-75Z9K has to offer.

Want to listen through headphones? This TV includes Bluetooth®, so you can connect compatible devices for wire-free entertainment without interruptions. "


"Enjoy truly immersive big screen viewing without distraction. Our minimalist One Slate design with Seamless Edge features a single pane of tempered glass in a minimised titanium silver bezel. With less bezel, you get more of what’s important - the picture.

Our premium multi-position TV stand can be set up in three different ways: a standard position for large shelves, TV cabinets, and furniture, a narrow position for smaller surfaces, and a raised soundbar position, allowing you to neatly fit your sound system underneath the TV. Again, this is comprised of titanium silver and black for a stylish, timeless look. Cable holders keep wires hidden, so your TV looks good from the front, sides, and back!

Not only is the sophisticated, minimalist TV design perfect for blending into your home furnishings, but the Living Décor feature will even turn the TV into an essential design piece. Use this feature to showcase screen artwork, personal photos, screensaver themes, and clock functions.

We've completely redesigned our remote for effortless control of your TV - day or night - with simplified buttons and a backlight so you can see everything clearly, even in the dark. A premium, compact design in aluminium, this remote has a beautifully refined look and is comfortable to hold too. We’ve made sure the remote is easy to wipe and keep clean using lower buttons and a special polyurethane coating, and all buttons are specially coated with antibacterial material for extra reassurance. "

Themed Content

"With gaming-specific features, along with the immersive picture and sound technologies available only on BRAVIA XR™, the XR-75Z9K is Perfect for PlayStation®5!

The TV recognises when a console is connected and powered on. It then automatically switches to Auto Low Latency Mode (ALLM) in HDMI 2.1 so you can enjoy smoother, more responsive gameplay. This is a vital feature for those who want the competitive edge in fast-moving, high-intensity games.

Even in high contrast scenes, you’ll be able to see the crucial details in the darkest and brightest parts of the screen, thanks to our Auto HDR Tone Mapping technology. The High Dynamic Range (HDR) settings will be automatically optimised for your specific BRAVIA TV model during the initial PS5™ console set-up.

In fact, whichever console you’ve got, there are many reasons that make this one of the best TVs for gaming.

With up to a massive 120 frames per second (4k/120fps) for near instant on-screen action, you can take on any shooting, sports, or high-performance challenge!

To avoid stuttering delays and screen tearing, a Variable Refresh Rate (VRR) in HDMI 2.1 is featured. This means the TV dynamically adjusts the display refresh rate to match the variable frame rates of the gaming device for smoother gameplay.

You won’t ever need to worry about adjusting your settings as you switch between different types of entertainment either. With Auto Genre Picture Mode, Sony BRAVIA TVs automatically enter Game Mode to minimise input lag and make the action more responsive. When watching movies on PlayStation®5, the XR-75Z9K will automatically switch back to Standard Mode to focus on picture processing. "

User Experience

"Go hands-free and command your TV using your voice! You can now find content faster than ever before by using the built-in Voice Search. No more tiresome typing or looking for the remote – just use the power of your voice! You can ask Google Assistant to find a specific title, search by genre…you can even ask for personalised recommendations, keep up with the latest football scores, control your other smart home devices, and more.

The XR-75Z9K is compatible with both OK Google and Alexa.

Browse 700,000+ movies and TV episodes from across your streaming services - all in one place – on this Google TV. For ultra-convenience, everything is organised into topics and genres to suit your interests.

Want to stream content from your smartphone, tablet, or laptop, straight to the TV? Apple AirPlay, Apple HomeKit, and Chromecast built-in™ will let you do just that!

A smart remote is included with this smart TV, letting you control multiple devices from the one remote, such as games consoles, speakers, and soundbars. The smart remote also features one-button access to video on demand services, allowing you to bring movies to life in your living room within seconds!

And you’ll never lose your remote behind the sofa cushions again! With the Finder function, you simply need to say ''OK Google, find my remote'' or press the button on the side of your TV to activate your missing remote. The remote will then ring, enabling you to quickly locate it.

BRAVIA CAM is our latest addition to the BRAVIA XR™ TV range, and it is included with your TV. With it, you’ll discover new ways to enjoy your TV, including Gesture Control and video chats with family and friends on the big screen. You can even use BRAVIA CAM to set up a Proximity Alert to keep children at a safe viewing distance from the screen.

BRAVIA CAM can also further optimise your picture and sound experience by recognising where you are in the room and how far you are from the TV, before adjusting the settings so they're just right. You can reduce your power consumption too! Auto Power Saving Mode automatically darkens the screen when you are not in front of the TV.

If you enjoy watching Netflix and BRAVIA CORE, Creator Calibrated Mode is another great feature that will help you get more out of your favourite content platforms. Netflix Adaptive Calibrated Mode enhances your Netflix experience according to the lighting conditions of your room, allowing you to enjoy series and movies in spectacular studio quality, just as the creator intended. "

Bravia Core

"BRAVIA CORE is an exclusive streaming service for BRAVIA XR™ TV owners, with hundreds of movies waiting for you.

Sony is celebrated around the world for creating epic blockbusters, our engineers are revered for developing the picture and sound technologies to faithfully reproduce the creator's intent, and now, BRAVIA CORE delivers it all straight into your living room.

BRAVIA CORE offers the highest in streaming quality; our Pure Stream™ technology can stream HDR movies at up to 80Mbps - similar to 4K UHD Blu-ray*! It is home to the largest available collection of IMAX® Enhanced titles, as well as behind-the-scenes Studio Access. When combined with the supreme picture and sound technologies of BRAVIA XR™, this is a streaming service that truly serves movie lovers!

Whether you want to watch the latest release from Sony Pictures or a classic blockbuster, you are entitled to 10 movie credits to redeem and 24 months of unlimited streaming. "

IP Controllable

Screen Size: 75"
Resolution: 7680 x 4320
Backlight Type: Direct (Full Array Mini LED)
Backlight Dimming Type: Local Dimming
Panel Refresh Rate: 100Hz
Picture Processing
High Dynamic Range: HDR-10, HLG, Dolby Vision
Picture Processor: Cognitive Processor XR
Clarity Enhancement: Dual database processing
XR 8K Upscaling
XR Super Resolution
Colour Enhancement: Live Colour™ Technology
XR Smoothing
Contrast Enhancement: Dynamic Contrast Enhancer
XR Backlight Master Drive
XR Contrast Booster
XR HDR remaster
Motion Enhancer
(native Hz):
XR Motion Clarity
Auto mode
Video Signal Support: HDMI™ signal :7680x4320p(24,25,30,50,60Hz), 4096x2160p(24,50,60Hz), 3840x2160p(24,25,30,50,60,100,120Hz), 1080p(30,50,60,100,120Hz), 1080/24p, 1080i(50,60Hz), 720p(30,50,60Hz), 720/24p, 576p, 480p
Picture Modes: Vivid,Standard, Cinema, IMAX Enhanced, Game, Graphics, Photo, Custom, Dolby Vision Bright, Dolby Vision Dark, Netflix calibrated
Sensor: Light / Colour
Audio Power Output: 12.5W + 12.5W + 20W + 20W + 5W + 5W + 5W + 5W
Speaker Type: Acoustic Multi-Audio Frame Tweeter
Speaker Configuration: Mid Range x 2, Tweeter x 4, Subwoofer x 4
Sound Processing
Dolby Audio Format Support: Dolby™ Audio, Dolby™ Atmos
DTS Audio Format Support: DTS Digital Surround
Acoustic Auto Calibration: Room & User Position Compensation
Voice Zoom: Voice Zoom 2
Simulated Surround Sound: 3D Surround Upscaling
Sound Modes: Standard, Dialog, Cinema, Music, Sports, Dolby Audio
Acoustic Centre Sync: Yes (Home theatre system, Sony compatible Soundbar)
Headphone 3D Surround Ready: Yes
Camera: Bravia Cam (bundle)
Camera Function: Yes (camera apps)
Operating System: Android TV™
Smart TV: Google TV™
On-Board Storage: 16GB
Voice Search: (Voice Search) Yes /(Built-in Mic) Yes
Built-in Mic Switch: Yes
EPG: Yes
Internet Browser Vewd
Application Store: Google Play Store
On / Off Timer: Yes
Sleep Timer: Yes
Teletext: Yes
Auto Calibration with Calman Yes
Features for Playstation 5
Auto HDR Tone Mapping: Yes
Auto Genre Picture Mode: Yes
Power and Energy Saving
Annual Energy Consumption: 141kWh / 1000h
Power Consumption in Standby: 0.5W
Power Consumption (Networked Standby Mode) 2.00W (Wi-Fi)
2.00W (LAN)
Peak Luminance Ratio: 77%
Wi-Fi Standard: Wi-Fi Certified 802.11a/b/g/n/ac
Wi-Fi Frequency: 2.4GHz/5GHz (for Wi-Fi Direct: 2.4GHz Only)
Ethernet Inputs: 1 (bottom)
Bluetooth Profile Support: Version 4.2,HID (mouse/keyboard connectivity)
HOGP (Low Energy device connectivity)
SPP(Serial Port Profile)
A2DP (stereo audio)
AVRCP (AV remote control)
Chromecast Built-In: Yes
Apple Airplay: Yes
Apple Homekit: Yes
(terrestrial / cable):
1 (bottom)
2 (bottom)
Component Video
Composite Video: Hybrid with S-Center Speaker Input x1 (Side, Mini jack)
RS-232: No
HDMI Inputs: 4 (1 Side,3 Bottom)
HDCP: HDCP2.3 (for HDMI™1/2/3/4)
Bravia Sync
(including CEC):
HDMI2.1 Features: 4K120
Variable Refresh Rate: Yes (for HDMI™2/3)
Auto Low Latency Mode: Yes (for HDMI™2/3)
Digital Audio OUtput: 1 (bottom)
USB: 1 (side) / 1 (bottom)
USB HDD Recording: Yes (1)
USB Drive Format Support: FAT16
Dimensions and Weight
Dimensions without stand:
(W x H x D)
Approx. 167.1 x 97.1 x 7.4 cm
Dimensions with bundled camera:
(no stand)
Approx. 167.1 x 98.7 x 7.6 cm
Dimensions with stand:
(standard position)
Approx. 167.1 x 99.8 x 39.6 cm (Including Camera)
Dimensions with stand:
(narrow position)
Approx. 167.1 x 101.7 x 39.6 cm (Including Camera)
Dimensions with stand:
(soundbar position)
Approx. 167.1 x 107.2 x 39.6 cm (Including Camera)
Stand Width:
(standard position)
Approx. 167.0 cm
Stand Width:
(narrow position)
Approx. 57.6 cm
Stand Width:
(soundbar position)
Approx. 167.0 cm
VESA® Hole Pitch: 300 x 300
Weight without stand: Approx. 47.5 kg
Weight with stand: Approx. 49.1 kg
What's In the Box? AC Power Cord
Camera Unit
Operating Instructions
Quick Setup Guide
Remote Control
Table Top Stand
Voice Remote Control
Manufacturer's Warranty*: 5 Years - In home service via an Authorised Service Centre
Faulty From New*:
(Within 28 Days Of Purchase)
Return to AWE for assessment.
Please complete this online Returns Form
After 28 Days Of Purchase*:
(Within The Manufacturer's Warranty)
The repair is managed by Sony.
Please click through to find your nearest authorised Sony Service Centre
*Terms & Conditions: For further information regarding AWE's returns procedures please see chapters 7 & 8 in our Terms & Conditions


  • Mini LED for high contrast and brightness, precisely controlled by XR Backlight Master Drive
  • Cognitive Processor XR™ understands how humans see and hear for true immersion
  • Sound in harmony with pictures for an immersive experience
  • Discover new ways to enjoy TV with BRAVIA CAM supplied